Who is Abbie?

Abbie Hanks, Senior Marketing Manager (Europe), Livebookings

Abbie oversees marketing across Livebookings’ key European markets including the UK, Germany and Scandinavia.

Graduating from Portsmouth University in Hospitality Management and later from Kingston University for her Chartered Marketing qualifications, the hospitality industry has always been close to her heart.

During her studies at school, college and university, Abbie worked in hotels, restaurants and catering companies, including the (then) 5* Royal Bath Hotel in Bournemouth and Maddens Resort in Minnesota USA, as Restaurant Supervisor. After graduating, Abbie spent a ski season in Val D’Isere as a Restaurant Manager for Mark Warner and then moved to London.

Having spent four years coordinating marketing and communications at the Institute of Hospitality for over 10,000 members, Abbie joined Livebookings in 2006 and has been there ever since, seeing the company grow from 20 employees to 130 in four years and become the global online marketing and reservations service for restaurants.

An entrepreneur at heart, starting her first business aged 9 (a tuck shop on the bus to school), she has a passion for the service industries and helping hospitality businesses to learn, grow and succeed through effective marketing.

Le Gavroche in London’s Mayfair is Abbie’s favourite restaurant.