Website Design
Email marketing and website conversion – closing the loop to get diners back
We’ve posted some tips on writing restaurant marketing emails previously, but what’s also worth mentioning is the importance of closing the loop between emails and your website so they work together to increase bookings. Continue reading →
Get more restaurant reservations by writing great website content
Your website looks good, it has a lovely design. But what about the narrative – what you are actually saying in words. Copy, or content (what you say), matters. It matters a lot. Your website is there to turn browsers into diners. Better content will lead to better conversion – in your case, restaurant bookings. Continue reading →
Calls to action turns visitors into customers
If you take online reservations on your restaurant website, getting a visitor to make a reservation should be the most desired action from your perspective. Making it obvious how to make that reservation, lowering the barriers to get it done as much as possible, however and where ever the visitor arrives to your site, should be a leading design principle. Continue reading →
6 Reasons Why Your Restaurant Needs a Website
Did you know there are 33,000 searches for restaurants in the UK every hour? And that 98% of restaurants already have a website? That’s two massive reasons already for investing in a website. But if you’re still not convinced, here are 6 more reasons why having a website is vital for your restaurant’s marketing. Continue reading →
