Search Engine Optimisation (SEO)
Chef Hermes on how to cook up a restaurant blog
Chef Hermes shares experiences and practical advice on the art of blogging for your restaurant. Continue reading →
4 top tips for restaurant SEO – the game has changed
Restaurants need to realise that for 2011, there is a step change in search engine marketing. The old rules of SEO have changed. Here we explain why, and then provide a few key tips to improve your SEO. Continue reading →
Top 5 search engine optimisation trends for 2011
This guest post by Magnus Bråth at the search engine specialist company Pineberry gazes into the future of SEO and identifies 5 trends in the industry for the coming year. Continue reading →
What do you look like online?
Have you ever Googled your restaurant’s name?... If not, try it out. There are hundreds of websites that make it their business to be the best at listing everything from plumbers to florists, not to mention of course hundreds more that are dedicated to restaurants. Continue reading →
How to: Get your Restaurant Marketing Website on Google Maps
These days, in many households, the Yellow Pages gets more use as a doorstop than a local business directory. Why thumb through lists of phone numbers when you can get all the information you need in a few mouse clicks? When people make local searches they’ll often be presented with a map at the top of the results with links to relevant, local businesses. So getting listed on Google’s map is a fast track way to being found by all the people searching for restaurants in your area. Continue reading →
Get more restaurant reservations by writing great website content
Your website looks good, it has a lovely design. But what about the narrative – what you are actually saying in words. Copy, or content (what you say), matters. It matters a lot. Your website is there to turn browsers into diners. Better content will lead to better conversion – in your case, restaurant bookings. Continue reading →
VAT has increased, which means so should your marketing
When George Osborne announced his ‘tough’ budget I’m sure many of you winced in pain. Particularly when you heard that VAT would be a wallet sapping 20%. This presents both a challenge and an opportunity for your restaurant’s marketing. Continue reading →
10 Free SEO Tools for Seeing if Your Website is Being Found
Search engine optimisation (SEO) can be a complicated and confusing business. Without the right tools you can be left wondering whether your restaurant marketing SEO strategy is working, or whether it’s a waste of time. Thankfully, there are some great free tools you can use to see how your SEO work is progressing and give [...] Continue reading →
Top SEO Tips for Making Your Restaurant’s Website Easy to Find
Last month we discussed how keywords, content and backlinks are vital for improving your search engine ranking. But there are few other tips and tricks that can help too. Here are some more top search engine optimization (SEO) tips you might find useful. Continue reading →