Email Marketing
Include ‘share this’ links to increase responses to your emails
Study: Including a link to a social networking site increased the numbers of people clicking on links in newsletters by 30%, whilst those including 3 or more links increased click throughs 55%! So, along with a ‘Forward to a friend’ link, it’s a smart idea to also include ‘Tweet this’ and ‘Share on Facebook’ buttons in your emailblasts. Continue reading →
