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Designing a website that pulls in diners

When searching for local restaurants on the internet people have short attention spans and even less patience, so your website is your key restaurant online marketing tool. Continue reading

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Make your restaurant’s website easy to find

if people can’t find your restaurant in the search engines you could be missing out on a lot of diners, so gaining a high ranking in search results should be a key part of your online marketing strategy. Continue reading

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Turn your website into a sales machine

According to Google, there are 200,000 searches for restaurants every hour! Are hungry diners finding you online? If not, you are missing out on revenue. Here are a few simple ideas to get you started. Continue reading

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Loyalty brings restaurant marketing results

Airlines, hotels and supermarkets have been running loyalty schemes for years to get repeat business from customers. Continue reading

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The golden rules for a perfect restaurant

Great article from Times Online: Our critic has eaten out so often, he knows what works and what doesn’t... Continue reading

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How to use Twitter to build loyalty

As any wise marketer will tell you, it costs less to retain an existing customer than attract a new one. Continue reading

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Using Twitter to drive customer service

People love to talk about restaurants, whether it’s recommending somewhere for dinner or telling friends where to avoid Continue reading

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The secret ingredients to fill your restaurant

You have spent time creating a seasonal menu, sourcing quality produce and hiring the best staff. Your restaurant is full, but how do you keep those seats warm by encouraging guests to return? Continue reading

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Getting bums on your seats

As a restaurateur, you know what will eventually bleed you dry - it isn't the money you spend on rent, food or staff, it's the big number of empty chairs. Continue reading

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