Author Archives: Guest Blogger
A one to one with Juliette Joffe, Founder and Director, Giraffe Restaurants
Before establishing Giraffe, Juliette Joffe was the mind behind the Café Flo chain. She founded Giraffe 14 years-ago this summer with husband, Russel and business partner, Andrew Jacobs who she first encountered as a waiter at Flo Continue reading →
A one to one with John Sullivan, IT Director, Gondola Group
John Sullivan is IT Director for the Gondola group and says it’s a fantastic time to work in information technology: “When I started with Pizza Express five years-ago I was conscious of the brand’s three strengths: service, food and ambience. But now I’ve discovered a fourth: our use of technology.” Continue reading →
Social Strategy: Learn Best Practise From Your Peers
When we started EatDrinkSocial, the objective was to facilitate and share best practice, experience and knowledge amongst chefs, restaurateurs and other people in the food industry. But as we found through meeting in person, EatDrinkSocial provides more than best practise; it provides life stories and human voices that motivate its members and drives us to continue with social media as it grows and evolves. Continue reading →
How to fill your restaurant through clever use of video
Shamil Thakrar, Founder-wallah at Dishoom, shares his epxeriences in using video in their restaurant marketing. Even with a low budget, given some creativity great results can be achieved. Continue reading →
It’s no mystery – great customer service can trigger online advocacy
How do you create a great buzz around your restaurant brand online? One important success factor is to focus on the experiences your customers have offline! In this guest post Kerstin Schmidtke, Marketing Manager at The Mystery Dining Company, shares her experiences. Continue reading →
Chef Hermes on how to cook up a restaurant blog
Chef Hermes shares experiences and practical advice on the art of blogging for your restaurant. Continue reading →
Brand Mooli’s – an evolving story
This is the evolving story of the cheeky Mooli's brand, purveyors of fine roti rolls in the heart of London. Short and packing a punch, just like a mooli. Continue reading →
Story of a restaurant opening, or How to make friends (and keep them)
When Will Beckett of Hawksmoor was asked about how they used Twitter and Facebook to accelerate their launch of Seven Dials he was initially a bit stumped. Then he realised what their "4-point strategic marketing initiative" was all about. Read on, it may not be what you think... Continue reading →
Guest post: Claim your share of referrals from Facebook
Did you know your restaurant can be on Facebook without having to create and maintain a Facebook Page? In this guest post Carlo Platia of Sendster explains the benefits of adding the Facebook "Like"-button to your restaurant website. Continue reading →
