Archive
Ways you can distribute your restaurant vouchers in 2011
Hunting the internet for discount vouchers is now a common practice for millions of cash strapped shoppers. This trend has been particularly pervasive in the restaurant industry, with restaurant vouchers the most popular type of online discount. Continue reading →
Guest post: Claim your share of referrals from Facebook
Did you know your restaurant can be on Facebook without having to create and maintain a Facebook Page? In this guest post Carlo Platia of Sendster explains the benefits of adding the Facebook "Like"-button to your restaurant website. Continue reading →
Off the Pass: week of February 7, 2011
Top news last week: Report reveals small businesses largely support the VAT increase and felt very little impact. This and more in the latest Off the Pass post rounding up last week's online restaurant marketing news. Continue reading →
11 Tips for running a restaurant marketing discount voucher campaign
Cash strapped diners are already tucking into 14 million cut price meals a month, with the popularity of vouchers expected to be even bigger in 2011. To help you take advantage, here are 11 tips for adding a voucher campaign to your restaurant marketing strategy: Continue reading →
Off the Pass: week of January 31, 2011
Top news last week: Facebook launches their new Deals platform in Europe, far too few restaurants make good use of online marketing opportunities. This and more in the latest Off the Pass post rounding up last week's online restaurant marketing news. Continue reading →
How you can harness social shopping in your restaurant’s marketing
Social shopping is the latest trend that plugs into the way people are discovering and sharing online deals. These websites offer daily updated promotions on things to do, see and eat in big cities across the country Continue reading →
Off the Pass: week of January 24, 2011
Top news last week: Michelin stars revealed. Google to launch Groupon clone, cleverly naming it "Offers". This and more in the latest Off the Pass post rounding up last week's online restaurant marketing news. Continue reading →
Christopher Persson and Hans Lindh from Livebookings interviewed on PROChat
Video clip from the NRA Show 2010, Chicago. Ellen Koteff from The Food Channel talks with Christopher Persson and Hans Lindh about Livebookings, and our integrated online reservations system that is now becoming available to U.S. restaurants. For the latest on the National Restaurant Association Show, visit their website. Thank you The Food Channel for [...] Continue reading →
How important will social media be to your restaurant’s marketing in 2011?
We talk a lot about social media on this blog. The simple reason being that it’s now so important to your restaurant’s marketing. Places where you’ve eaten out is always a popular topic of conversation, so inevitably comments about your restaurant are going to be popping up wherever people post comments online. Continue reading →
Off the Pass: week of January 17, 2011
Top news last week: How diners use location based technology. Michel Roux's Service airs on BBC2. Capital Pubs puts new pub on map with clever pop-up. This and more in the latest Off the Pass post rounding up last week's online restaurant marketing news. Continue reading →
