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Who should swallow the cost of rising food prices?

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Food prices are currently at an all-time high and to make matters worse this is coinciding with one of the deepest global recessions for years. As a result consumers have less money in their pockets and are increasingly looking to vouchers and low prices in order for them to continue dining out. But where does this leave restaurants? Continue reading

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How you can use YouTube as a restaurant marketing tool

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You might think YouTube is just a place for watching videos of skateboarding cats, X Factor clips and attention seekers. But the fact is that YouTube can be used as a restaurant marketing tool for showing off your expertise, building a closer bond with customers and filling more seats, as described here Continue reading

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3 reasons to add Tumblr to your restaurant marketing ‘to do’ list

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I know what you’re thinking – ‘not another blog/social media website/essential tool to worry about. Don’t these Livebookings people know I’ve got a restaurant to run?’ But wait, because Tumblr has some unique advantages that make it worth a look as a restaurant marketing tool. Continue reading

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9 Tools for Measuring the ROI of Your Social Media Campaigns

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Social media is being heralded for its power to revolutionise how you engage with customers online. But all this Tweeting, posting onto Facebook and responding to people’s messages can be time consuming. So it’s sensible to find out whether all the effort is having an impact. Continue reading

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Benito’s Hat Mexican Kitchen – Day of the Dead social media campaign

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The social media campaign achieved a reach of nearly 800,000 – enough to get @benitoschat trending on Twitter! It helped secure 556 new Twitter followers and generated over 2,000 retweets, from the likes of McFly, Lisa Snowdon and TimeOut London. Continue reading

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Who should swallow the cost of rising food prices?

Food prices are currently at an all-time high and to make matters worse this is coinciding with one of the deepest global recessions for years. As a result consumers have less money in their pockets and…

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